A Few Words About Us
iForceOnline delivers comprehensive company, industry, and market intelligence that drives business growth. We provide sales, marketing, and business development professionals with the tools they need increase effectiveness and close more business.
To produce business-information products and services of the highest quality, accuracy, and usability. To make that information available however our customers want it, and at affordable prices. To continually expand our range of products and services and our markets for those products and services. To hold our organization to the highest business and ethical standards.
Craig Etkin, President and Chief Executive Officer
As President and Chief Executive Officer, Craig Etkin brings nearly 20 years of experience in information products and technology to SI360. Craig is the visionary behind the corporate strategy and manages the operations of the company, including product engineering, marketing, and business development. Before founding Iridium, Craig was a key component of the applications consulting team at Lexis-Nexis. He was instrumental in implementing the new Lexis.com interface in the legal market. Prior to Lexis-Nexis, Craig assisted in implementing the new web capabilities for Dow Jones & Company. In 1997, Craig led the effort to roll out The Wall Street Journal Interactive Edition, Barron's Online, and Dow Jones Interactive (formerly Dow Jones News Retrieval), one of the first web based corporate news services. Craig has also held various leadership roles focused on information resource technology with Dun & Bradstreet, where he and his team supported risk management solutions for the energy industry.
Lorraine Etkin, Director of Operations
As Director of Operations at SI360, Lorraine Etkin is responsible for all aspects of operational reporting. Lorraine brings 21 years of budget review and management as a mid-level hospital administrator to this position. She received her bachelor's degree from Temple University and her master's degree in Health Care Administration from Texas Woman's University. Lorraine provides strategic and tactical accounting management for the company, and provides management reporting. Before working at Iridium, Lorraine was the Department Administrator for Employee Health and Well Being (EH&WB) at The University of Texas, M.D. Anderson Cancer Center in Houston, Texas. EH&WB was responsible for the health and well being of over 16,000 employees. Lorraine's professional career spans over 32 years.